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Whether you're a CEO, a chef, an author, florist or company spokesperson under fire, Lindsay Strand Associates, Inc. can provide you with the skills you need, not only to survive but thrive in media interviews.

LSA believes that successful media interviews:

  • Deliver key messages
  • Can turn negative situations into positive opportunities
  • Create a level playing field and do not leave the power in the hands of the reporter
  • Provide the media with what it needs to be successful

All sessions are custom-designed, individually-tailored and led by an award winning journalist. We will prepare you to take control of the interviews to convey your key messages. We will tailor this to the media you are most likely to face. Need to practice in a TV studio? We'll arrange it. At a live location? We will prepare you.

Choices include:

DAY TRAINING. Ideal for groups of up to 5 people, including role playing and critiques for each.

INDIVIDUAL COACHING. We can help to translate the key messages into words that work with the media. We will work on the interview flow, product demos and techniques for handling questions. We can even help you shop for the clothes that will work best with the media.

TELE-COACHING. If time is short, radio is your primary medium, or you're midway on a media tour, this option is for you. It can include a pre-session and review of materials, a strategy planning session and mock interviews conducted by reporters with immediate critique and feedback.

CUSTOMIZED PROGRAM FOR YOUR GROUP. We can integrate corporate policies and strategy into a seamless presentation tailored for your audience.

SEMINARS AND WEBINARS. We can custom design an interactive day for up to 50 participants.

 

 

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